Skip to main content

Are you in the black?

Financial education that actually changes your number.

In The Black is a structured curriculum — not a budgeting app. You learn the concepts, apply them to your real numbers, and your ITB Score reflects the progress you make.

How it works

01

Build your financial picture

Enter your income, expenses, debt, and savings. In The Black uses these numbers to calculate your ITB Score and personalise every interactive model in the curriculum to your actual situation.

02

Follow a structured curriculum

Over 100 modules across 13 tracks, sequenced so each concept builds on the last. Foundations covers the basics. Advanced tracks — Investing, FIRE, Real Estate, Tax — unlock progressively as your knowledge grows.

03

Watch your score move

Your ITB Score reflects four pillars: Financial Health, Knowledge, Preparedness, and Goal Attainment. Every module completed, every checklist item ticked, and every goal reached moves the number. Progress is visible and concrete.

The ITB Score

A single number that reflects your whole financial picture — not just your balance sheet.

Financial Health

35 pts

Emergency fund coverage, savings rate, and debt-to-income ratio. The foundation of financial stability.

Financial Knowledge

25 pts

The percentage of your curriculum you have completed. Learning compounds — this pillar grows as you do.

Financial Preparedness

25 pts

A checklist of the safety nets most people never get around to: wills, beneficiaries, insurance, emergency plans.

Goal Attainment

15 pts

Whether your financial goals are on track. Concrete targets tied to deadlines contribute more than vague intentions.

The seven stages

Foundations0–12Building the base.
Structure13–24A real plan is forming.
Traction25–38Things are moving.
Momentum39–54Multiple pillars working at once.
Confidence55–69Decisions are intentional.
Mastery70–84Deep financial competence.
Freedom85–100Full command.

13 tracks. Over 100 modules.

The curriculum starts with what everyone needs to know and progressively unlocks advanced content as your foundations solidify.

Foundations

How money actually works

Spending Plan

Budget, automate, direct

Debt Management

Understand, prioritise, eliminate

Investing

Compound growth from first principles

FIRE

Financial independence, your way

Real Estate

Buying, owning, and the true cost

Tax

Keep more of what you earn

Self-Employed & Gig

Finance without a paycheque

You, Money & Partnership

Shared finances without conflict

First-Gen Wealth

Building what wasn't modelled

Family & Money

Teaching the next generation

Income Growth

Earn more, deliberately

Emergency Prep

Financial resilience for real life

Not another budgeting app

Your numbers, not generic advice

Every module ends with interactive WhatIf sliders pre-filled with your income, savings rate, and debt balance. The math isn't abstract — it moves when you move it.

Learning that compounds

Modules unlock progressively. Foundations informs Spending Plan. Spending Plan informs Debt Management. Each concept reinforces the last rather than existing in isolation.

A score you can actually improve

The ITB Score isn't a credit score or a wealth score. It measures whether you understand, track, and are progressing toward your financial life — not just how much money you have.

Built for Canada

RRSP, TFSA, FHSA, CPP, OAS, T1 filing, and Canadian tax law are built into the curriculum, not bolted on. US, UK, and Australian locale variants exist for key modules.

The financial life you want is a skill, not a personality trait.

In The Black is in private beta. Early access opens in waves.

Request early access